Why Led By Donkeys Targeted Elon Musk with projection on Tesla Factory in Berlin
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A provocative projection on Tesla’s Berlin Gigafactory depicted Elon Musk performing a Nazi-style salute, accompanied by the text “H*IL TESLA” in Tesla’s iconic font. This striking act was orchestrated by the British activist art collective Led By Donkeys, known for their sharp political art and Zentrum für Politische Schönheit.
The projection targeted Musk’s controversial gesture during Donald Trump’s inauguration, which has been widely criticized for evoking fascist imagery. By placing this statement in Germany—a country with strict anti-Nazi laws and a profound historical context—Led By Donkeys amplified the gravity of their message, challenging the unchecked influence of billionaires and the normalization of extremist symbols.
Led By Donkeys has a history of using public spaces to hold powerful figures accountable, and this projection is no exception. It underscores the role of activist art in sparking critical conversations about leadership, ethics, and the societal impact of those in positions of great influence.
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More: Elon Mask: Street Art Takes Aim at Musk’s Controversial Salute and Far-Right Ties
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@streetartutopia please don’t replicate fascist propaganda. they do this stuff to occupy our minds with their bs and persona. don‘t be complicit.
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@streetartutopia
It's a real shame that Led By Donkeys is on all the capitalist platforms but not on the Fediverse.
And above all, Led By Donkeys is still on Twitter.
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@streetartutopia
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@streetartutopia again. This is a Mockup. Photoshop of a Projection that should have happend.
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@streetartutopia … and here comes #muskolini
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@streetartutopia
This cheered me up
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@streetartutopia
Guess they should make that into a monthly issue…
Let that sink in…
😬
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