This WASTE is not a TOY (by Andrej Josifovski in Serbia)

Street Artist Andrej Josifovski

The “ECO” project “This WASTE is not a TOY” by Andrej Josifovski in Serbia. Photos by Soultime Media


Raise awareness about the importance of education of the youngest population when it comes to managing waste and saving the environment

Andrej Josifovski: We are all on the edge of an abyss unless we take this problem seriously. This is ECO figure that I’ve made for the Earth Day. It’s 8 meters tall and made of recyclable cardboard in order to map illegal dumping sites and thus raise awareness about the importance of education of the youngest population when it comes to managing waste and saving the environment. The inspiration for the design came from the famous LEGO figure, which I used as a symbol of education through play in one’s childhood. The figure will soon have two more outfits. This is not advertising, this is a battle for healthy environment.


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